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GODREJ JERSEY
GODREJ JERSEY

GODREJ JERSEY

HOW WE TRANSFORMED GODREJ JERSEY INTO A HOUSEHOLD DAIRY BRAND?

CATEGORY:
WORK

GODREJ JERSEY

About the project

Godrej Jersey is a private supplier of milk and dairy products with operations across six Indian states. They have associated with the renowned brand Godrej to frame a new identity. The brand offers a wide range of dairy products, including milk, curd, ghee, butter, ice cream, and other dairy-based beverages and desserts.

The target group comprised of families, mothers, and individuals among the age group of 18-50.