top of page
GODREJ JERSEY
HOW WE TRANSFORMED GODREJ JERSEY INTO A HOUSEHOLD DAIRY BRAND?
CATEGORY:
WORK
GODREJ JERSEY
About the project
Godrej Jersey is a private supplier of milk and dairy products with operations across six Indian states. They have associated with the renowned brand Godrej to frame a new identity. The brand offers a wide range of dairy products, including milk, curd, ghee, butter, ice cream, and other dairy-based beverages and desserts.
The target group comprised of families, mothers, and individuals among the age group of 18-50.